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Introducing Fashion Santa

A shopping mall in Toronto, Canada has a younger, leaner Santa who is known as the Fashion Santa. Yorkdale Mall have put an unusual twist on the traditional Santa by offering shoppers the opportunity to take a selfie with Fashion Santa.

The reason behind this is that it’s part of a holiday charity campaign that donates a dollar for every selfie with Fashion Santa that guests post to social media using the hashtag #YorkdaleFashionSanta to the Sick Kids Foundation.

Fashion Santa is played by Paul Mason, a model who has 30 years of experience. Along with taking photos with guests, Mason poses for promotional photos for the mall and even provides fashion tips.

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Mason told CBC News.”Fashion Santa doesn’t have a chair,” and “I often say I’m Santa’s younger brother — the thinner version.”

There is however, the traditional Santa, who is also present at the mall but Fashion Santa is there to provide a more “adult” experience than.

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