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Getting the most for your money in Italy

Italy is a world famous tourist destination, and for good reason. With it’s friendly people, ancient architecture and amazing food, it’s the ideal holiday spot for many people. For this reason, however, it gets very busy, especially in the summer. Here’s the best places to go to avoid the largest of crowds. You’ll get to sample a bit of the real Italy, as well.



Parma is a beautiful town in the north of the country. It is synonymous with good food, being the home of Parma ham and Parmigiano cheese. There are great restaurants and bars and the city is quaint and pretty, with the pink Verona marble of the Baptistery contrasting with the classic Italian architecture. It’s a quieter, cheaper version of some of the bigger northern cities.


The Amalfi coast is stunning, and very, very expensive. Whilst it is totally worth the money, there are some slightly cheaper options available. Avoid the bigger towns like Positano and Amalfi and stay in Maiori or Minori. These are where the Italians go, so are more authentic, less crowded and will save you a euro or two.


Located in Italy’s lesser known region, Basilicata, Matera is a wonderful, unique southern Italian city. It’s ancient town, Sassi, is made up of ancient caves dating from prehistoric times, and is well worth a visit. In recent years, the city has evolved, with new restaurants, bars and is developing quickly as it will be the European Capital of Culture for 2019.


A small town on the shores of Lake Garda, Torbole is all kinds of cool. It has a slight surfer vibe, making it stand out from some of the higher-end towns that populate the river bank. It has amazing panoramic views of the river, a plethora of water sports and a beautiful fishing port. It’s the perfect way to experience Lake Garda.

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